Customized Themes for Enhanced Design
To further streamline development, Kimpton enlisted the expertise of an agency in ApostropheCMS’s Partner Network. Together, they conceived three tailor-made, visually captivating themed sites. These meticulously crafted templates formed the cornerstone of Kimpton's Assembly site expansion, providing a solid foundation for their online presence.
Seamless Integrations
Kimpton's marketing team easily integrated several essential elements into their Apostrophe Assembly sites:
- InterContinental booking forms: to ensure a smooth reservation process.
- Locu menus: to provide patrons with a preview of their dining experiences.
- Wufoo forms: to establish a convenient means of interaction
- Mailchimp email sign-ups: to communicate Kimpton’s latest offerings and updates.
The versatility of Apostrophe Assembly's platform made these extensions and integrations a straightforward and efficient endeavor for Kimpton's marketing team.
Cloud Hosted Multisite Solution
The shift to a cloud-hosted multi-site solution marked a transformative step for Kimpton. By utilizing cloud technology, Kimpton improved its digital performance, making the environment more robust and adaptable. This resulted in a smoother and uninterrupted browsing experience for visitors, allowing them to navigate the restaurant location of choice effortlessly, as well as efficiently on the backend. This transition not only protected Kimpton's digital platform but also enhanced the overall online experience, establishing a higher benchmark for digital hospitality.
Results
By consolidating Kimpton's intricate website management into a unified dashboard, the brand’s digital presence underwent a remarkable transformation. This streamlined approach, coupled with an intuitive website builder, revolutionized their digital landscape. What once required the expertise of developers was now accessible to the entire Kimpton team. This not only streamlined operations but also empowered Kimpton's creative visionaries to bring their unique brand essence to life online.
The result? Kimpton's websites stand as shining examples of the brand's distinctive identity and steadfast dedication to excellence. Each page radiated the distinct charm and character that defines Kimpton's properties worldwide. From stunning visuals to seamless functionality, every element speaks volumes about the brand's dedication to delivering exceptional experiences. This shift not only simplified operations but also showcased Kimpton's strength and innovation in the digital realm, solidifying their position as a leader in the hospitality industry.
Apostrophe Assembly stands out as the ultimate multisite CMS tailored for boutique restaurants and hotels, exemplified by industry leaders like Kimpton.